Epic Game’s new hit, Fortnite, has a whopping 125M players today, blowing out other games like LoL: League of Legends (100M players) or Overwatch (40M players) out of the water. How did this all happen in less than a year?
I unpacked further what’s the deal; tl;dr: its colossal success is attributed to four areas: 1. social nature of gameplay, 2. accessibility of the ecosystem, 3. timing to product market fit, 4. relatability with pop culture & influencers.
I'm a Product Manager on Mobile @ Dropbox. Previously was a PM at Uber and FiscalNote, & studied CS at Stanford. I was also a KP Product Fellow, and in the past sourced for Sequoia & General Catalyst. I used to write on Medium.
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