tl;dr: successful product-focused teams have a clear Product Narrative that defines who to build for, why to build for them, how to build it, and what to actually build. Moreover, a Narrative sets the direction for a team – a charter that unifies everyone together, identifying the target customers and their problems to be solved.
tl;dr: building great products not only requires a clear vision, but a strong strategy. Instagram has been able to achieve its mission to “… capture and share the world’s moments” in part by leveraging second mover advantage over certain competitors’ features and building an all-in-one social experience.
Let’s compare against competing social platforms and analyze Instagram's impact:
I'm a Product Manager on Mobile @ Dropbox. Previously was a PM at Uber and FiscalNote, & studied CS at Stanford. I was also a KP Product Fellow, and in the past sourced for Sequoia & General Catalyst. I used to write on Medium.
Ping me email@example.com, or follow me: @dcliem – let's chat.